Learn Digital Marketing for Free & Get Certified
This training is an initiative of Women in Digital Business and International Training Center, International Labor Organization and Microsoft



Registration Expires in:
What you will learn from
this program
- Understanding Digital Business Landscape: Learn about the current digital business ecosystem, including trends, technologies, and customer behaviors that shape the online market.
- Business Model Development: Discover how to create and refine a digital business model that aligns with your goals, whether it's e-commerce, subscription services, affiliate marketing, or other online ventures.
- Effective Digital Marketing: Gain insights into various digital marketing strategies such as SEO, social media marketing, content marketing, email campaigns, and paid advertising to reach and engage your target audience.
- Website and User Experience (UX) Design: Understand the principles of creating user-friendly websites and optimizing the user experience to increase conversions and customer satisfaction.
- Data Analytics and Interpretation: Explore how to gather and analyze data to make informed business decisions, track key performance indicators (KPIs), and identify areas for improvement.
- Legal and Security Considerations: Understand legal aspects such as data privacy regulations, online payment security, and intellectual property rights to ensure your digital business operates within legal boundaries.
- Adaptation to Change: Develop the ability to stay agile in a rapidly evolving digital landscape by embracing innovation, being open to change, and continuously refining your business strategies.

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